ON CAMERA COMMERCIAL TECHNIQUE
Commercial Acting 101 (101 Things You Need To Know Before Your Audition) taught by commercial veteran Bill Coelius, is the product of his experience acting in over 35 national commercials, and auditioning on a weekly basis in today’s market. From slate to set, Bill shares a carefully crafted game plan that will help you book and shoot that national commercial. Bill presents a myriad of skills, strategies and trade secrets that will turn your beliefs about yourself and the industry inside-out. Commercial Acting 101 covers everything from a review of basic skills such as slating, sign-in, and making copy your own, to the hidden rules of auditioning, creating confidence, and the secrets of on-set behavior.
The Importance of the “Slate”: how to book the job in the first 10 seconds.
Understanding what the client wants: How to break down the commercial copy.
The Direct Pitch: How to sell the product directly to the camera.
The Art of the Callback: Learning to take adjustments and owning the room through simulated auditions.